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Affiliate Marketing Jargon You Should Know About

When you first start doing affiliate marketing, you might encounter many words that you won’t usually come across and then you’ll get very confused and discouraged. However, do not fear as I have compiled a list of some of the affiliate marketing jargon which you would come across very frequently.

Affiliate Marketing Jargon You Should Know:

  • Affiliate/ Publisher/ Partner – Someone who is paid for sales and leads generated by traffic to the merchants website.
  • Merchant – A Merchant is a company that participates in affiliate programs and provides commission to affiliates for helping to sell their products.
  • Click Through – A click Through is registered when a person clicks on an affiliate’s unique URL that takes them to a merchant’s site.
  • Click Through Rate – The number of click throughs divided by the number of impressions of your banner expressed as a certain percentage. So if for every 100 impressions of your banner you only get 5 click throughs, your click through rate would be 5/100 = 0.05 or 5%.
  • Last Man In – The term used to describe how a affiliate marketing agency decides on who to pay. When a visitor has gone through a few different affiliate links before buying something, the last man in (the most recent affiliate) will get credited for the sale.
  • Paid Search Traffic – Usually refers to traffic from search advertisement programs such as Google Adwords where you pay to list your advertisement in searches of people. The opposite of organic/ natural search traffic.
  • Organic/ Natural Search Traffic – Refers to traffic that comes naturally from search engines without spending money on buying advertisements on search advertisement programs. The opposite of paid search traffic.
  • Tiered Program – A tiered program refers to a merchant’s offering to affiliates that is based upon the affiliates performance most commonly in terms of sales volume.
  • Landing Page – Basically a sales page where you want first time visitors to see.

Above are some of the most basic affiliate marketing jargons that you must know in order to understand what you are doing better. No list is complete, so if you would like to have more terms added into the list, please do not hesitate to drop a comment and I’ll add it into the list for you :)

posted in Affiliate Marketing | 2 comments | March 31st, 2009 | written by dvidkoh

A Short Description On How Affiliate Marketing Works

posted in Featured Videos | 1 comment | March 29th, 2009 | written by dvidkoh

All Successful Business Starts With A Market Research

On an isolated island of Jamaica, lives a young boy. His name is Bruce. One day, he went for fishing. He planned to catch a few fishes for dinner that night. He wanted to prove to his parents that he is as capable as his father in fishing. So he went to the beach. After 3 hours of waiting, he didn’t catch a single fish. He started to struggle. Finally, after waiting for 6 hours for nothing, he returned home with empty hands. When he arrived home, he asked his father about his failure in fishing. His father was smiling while picking up his fishing Read more>>

posted in Featured Posts, Market Research | 3 comments | March 28th, 2009 | written by dvidkoh

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Ewen Chia always says, “Affiliate marketing is the best business model on earth”.

You might feel his comment is biased since he is one of the few super affiliate marketer on earth today. However, now I’m not promoting him. Actually, now I’m going to explain why what he said is true.

Well, there are 3 main reasons: Read more>>

posted in Affiliate Marketing, Featured Posts | 3 comments | March 26th, 2009 | written by albertms

Hi All!

Hi, everyone, my name’s Albert Mario and me and my partner David are happy to welcome you to our site.

Here at OnlineMarketingDuo.com, we are going to introduce you to and help you succeed at one of the most convenient way of making money, and that is by building an online business or by doing online marketing. Read more>>

posted in Featured Posts, Site News | 1 comment | March 24th, 2009 | written by albertms

Welcome To Online Marketing Duo (OMD)

Welcome to the first “official” post of Online Marketing Duo (OMD) :) .

Online Marketing Duo (OMD) is a joint project by both me and my friend Albert. (BTW, I’m David) We started doing the planning and preparation for OMD since quite long ago. And now, after countless hours of hard work and research and learning, OMD has finally became a reality.

As this is our first post, I am going to post OMD’s objectives so that all readers and visitors will know what to expect from this site.

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posted in Featured Posts, Site News | No comments>> | March 6th, 2009 | written by dvidkoh

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